Social Media Support
In August 2018, we developed a social media strategy for Württembergische Versicherung AG, a subsidiary of the financial services group Wüstenrot & Württembergische AG, in order to increase brand awareness on Facebook and to market their insurance services using lead campaigns.
Our service includes creating editorial posts, each focused on one particular insurance and is implemented on the basis of previously defined content formats.
The content formats vary between brand and engagement postings, focusing on current topics and trends.
In addition to editorial contributions via interaction and reach ads, we advertise lead campaigns.
Furthermore, short fact-check videos are implemented on YouTube to expand reach.