Pensum

Lead generation for Social Recruiting

Pensum and Mepeko are personnel service providers for industrial and medical personnel.

Since July 2019, we have successfully developed lead generation campaigns on Facebook and Instagram.

Even without tracking the Facebook pixel, we were able to significantly reduce the cost per lead.

With the help of the Facebook lead form, job applicants can easily apply for the job. The lead quality was significantly improved by predefined questions within the lead form.

Successes

13%

under desired CPL

 

100%

Improvement of Lead-Quality